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CURVER® - the heart of creative plastic - is consolidating its growing reputation as home design specialist by re-launching the face of its online presence.
CURVER® has introduced a new website that brings together the global products and services of the company for customers in one comprehensive and easy-to-navigate site. The site – www.curver.com – is being launched in July to complete CURVER®‘s offer and solutions especially designed for customers wanting to feel good about their home.
The development of this modern and consumer-focused online presence follows a period of considerable success for CURVER®, demonstrating a strong passion for innovation. That’s right: CURVER® was the first to recognize customer’s need for stylish ambience within the home by launching the decorative boxes (Deco Boxes) which display the amazing In Mould labelling (IML) images all around the house. With its PetLife® range, CURVER® applied its know how to the domestic animal segment in order to revolutionize the daily life of pet owners in terms of storage and convenience. Additionally, the launch of the rattan look storage STYLE range has also demonstrated CURVER®’s ambition to better serve its consumers and to get closer to them.
Now, the new website unites all areas of the business, emphasizing the breadth of the company's expertise in product design.
A comprehensive product and service offering organized by 9 universes
The site has been designed to allow fast and easy navigation to enable visitors to find what they are looking for quickly and conveniently. On the front page, they can choose between the 9 universes of CURVER® (Storage, Kitchen, Laundry, Cleaning, Kids, Pets, Refuse, DIY, Disney®) and, in just one-click, have access to its global portfolio of products and solutions. Not only can they get detailed information about products specifically designed to increase convenience at home, they are also offered tips and advice on how to optimize their organization and storage as well as washing and cleaning recommendations. For sure, the new design of the site has been built around the needs of customers willing to keep pace with CURVER®‘s latest product innovations.
Moreover, with offering a breakdown of CURVER® core values and functions (Design & Innovation, Sustainable Development, …), the website enables customers to gain a greater understanding of the company’s activities with easy access to branding information, latest corporate news and press releases.
CURVER® provides free on-line access to Customer Community
Alongside the new design, consumers now have access to extended content concerning Customer Service. That means they can find quickly and contact, by country, the relevant part of the business to request further information or discuss their requirements in more detail.
Above all, if they are registered online as a member of CURVER® Consumer Community, which will be launched before the end of the year, they will be able to receive superior service and consideration regarding their latest product purchases. Belonging to CURVER® Consumer Community ensures they are the first to be informed about new product launches and the first to make best use of promotional offers. Among other things, this is the best way to have access to the latest practical tips for storage and do-it-yourself (DIY), as well as cooking recipes.
A new reference online for the home design environment
Feeling good at home is still extremely popular, whether it is for cooking, living, giving, and the need to share opinions on these everyday matters that are essential for customers has driven the creation of CURVER® online Consumer Community. In that sense, with offering an added level of support, the new CURVER® website will help to inform and educate their customers and members, while providing a valuable reference to the latest news and events in the home design environment.
End - Find you local contact on www.CURVER.com
Pascal LEROY I Corporate Communication and Marketing Partnerships Manager
European Plastic Group Headquarters
Tel. + 33 (0) 1 49 38 66 73 I GSM + 33 (0) 6 83 15 10 98 I Email: email@example.com